Understanding your audience is more than just a good practice, it’s a prerequisite for success. But how well do you truly know your customers? Are you aware of their needs,
In the high-stakes game of sales, the sales closing techniques you employ can make or break your success. It’s the final act, the climactic moment when a prospect becomes a
Imagine this: It’s Monday morning, and you’re staring at your screen, sipping your coffee, and thinking about how to generate more leads for your business. You’ve tried cold calling, networking
If you’re in the B2B world, you’ve probably heard a thing or two about Account-Based Marketing (ABM). It’s a popular strategy these days and for a good reason. ABM focuses
Hey there! Gerard Compte here, the guy behind FindThatLead and a bunch of other tools you might have heard of. I’m a bit of a serial entrepreneur, but really, I’m
Have you ever wondered, “What is a good email subject line for networking?” If so, you’re not alone. Crafting the perfect networking email subject line can be a daunting task.
There’s a term that’s often mentioned but not always fully understood in the world of sales and marketing: “pain points”. These are the challenges and problems your customers face, the
In the world of professional communication, the way we introduce ourselves can set the tone for our relationships. Whether you’re reaching out to a potential client, a prospective employer, or
Today, we’re going to delve into an important topic in the world of business, decision makers. These are the persons who have the power to make significant decisions within an
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